Donald Trump Jr. has made a pivotal career decision following his father's successful bid for the presidency in 2024.
According to Daily Mail, the eldest Trump son will join 1789 Capital, a venture capital firm focused on investing in conservative businesses, rather than taking a position in his father's upcoming administration.
The announcement came during a three-day conference in Las Vegas for the Rockbridge Network, co-founded by Vice President-elect J.D. Vance.
Trump Jr. addressed speculation about his future plans during an onstage conversation with Rockbridge leader and 1789 co-founder Chris Buskirk, explicitly stating he would not join the White House team.
Sources close to Trump Jr. emphasize that this decision aligns with his previous stance during his father's first term. The move to 1789 Capital represents a formalization of his existing relationship with the firm rather than a complete career shift.
A source close to Trump Jr. provided insight into his decision-making process.
Don has proven over the last decade that he can be an effective messenger for the MAGA movement without being in the administration
The eldest Trump son currently maintains a diverse portfolio of activities, including hosting a podcast and running a hunting magazine. He continues to be one of his father's most vocal supporters online and frequently appears at campaign events for pro-Trump candidates.
The venture capital firm 1789 Capital specializes in what they term the "parallel economy," targeting investments in companies and products popular among conservative audiences.
Their portfolio includes investments in Tucker Carlson's media company and promotes what they call "EIG" (Entrepreneurship, Innovation, and Growth) as an alternative to ESG investing.
Meanwhile, Trump Jr.'s family is also making headlines, with his daughter Kai, 17, increasingly stepping into the public eye. She recently committed to playing golf at the University of Miami and spoke at the Republican National Convention in Milwaukee after being introduced by her father.
The conference in Las Vegas, where Trump Jr. made his announcement, featured several key figures in Trump's upcoming administration, including future White House Chief of Staff Susie Wiles and Robert F. Kennedy Jr., who is reportedly being considered for a health or regulation-related role.
Donald Trump Jr.'s decision to join 1789 Capital marks a significant move in his career trajectory as his father prepares to return to the White House. The role allows him to maintain his influence in conservative circles while pursuing business interests aligned with his political values.
This strategic position enables Trump Jr. to continue supporting his father's political agenda while developing his own path in the conservative business world. His role at 1789 Capital will focus on investing in and promoting conservative-aligned businesses, maintaining his influence without direct involvement in government administration.