A visibly uncomfortable interaction between Jimmy Fallon and viral TikTok sensations known as the Costco Guys has sparked controversy among viewers.
According to the Daily Mail, the 50-year-old Tonight Show host faced criticism for his demeanor during Monday night's episode featuring TikTok personalities A.J., Big Justice, and The Rizzler.
Viewers took to social media to express their disappointment with Fallon's apparent lack of enthusiasm and alleged dismissive behavior toward his guests. The tension became particularly evident during a segment about the group's signature "boom meter" rating system. When Big Justice attempted to explain the concept, Fallon abruptly cut him off mid-explanation, redirecting the conversation to a Halloween candy rating segment.
One viewer on X (formerly Twitter) voiced their frustration with Fallon's conduct:
Did anyone else notice Jimmy Fallon's barely contained contempt for the Costco Guys and their BOOM Meter?
The criticism continued to mount as more viewers shared their reactions. Some expressed extreme disappointment with Fallon's handling of the interview, while others defended his response to the energetic social media stars.
The Costco Guys, consisting of father-and-son duo Andrew (A.J.) and Eric Befum (Big Justice), have gained significant popularity through their product review videos on TikTok. Their distinctive rating system, ranging from one to five "booms," has become their trademark.
Their guest The Rizzler, whose real name is Christian Joseph, joined them for the Tonight Show appearance. The third-grader has created his own viral following through his Black Panther costume videos and signature "rizz face" move.
The awkward interview comes at a time when Fallon's career seems otherwise secure. The host recently renewed his contract with NBC through 2028, demonstrating the network's continued confidence in his leadership of the show.
This incident has reignited discussions about the sometimes uneasy relationship between traditional television and social media influencers. The contrast between Fallon's conventional hosting style and the Costco Guys' energetic internet presence became starkly apparent during the segment.
The timing of this controversy is particularly notable given Fallon's recent history with the show. His contract extension followed allegations from last year regarding workplace culture issues, where 16 current and former staffers reported concerns about the work environment.
Previous reports suggested workplace tensions, though sources indicated to the Daily Mail that such issues were resolved. The latest incident has drawn attention back to Fallon's on-air demeanor and hosting style.
The encounter between Fallon and the Costco Guys highlights the ongoing evolution of entertainment media. While some viewers criticized Fallon's approach, others acknowledged the challenge of bridging different entertainment styles.
The incident serves as a reminder of the changing landscape of celebrity culture, where social media influencers increasingly share the spotlight with traditional television personalities. Despite the awkward exchange, both Fallon and the Costco Guys continue to maintain their respective audiences in their different entertainment spheres.
